Promatum

How Gen Z Is Changing Your Business

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[vc_row][vc_column][vc_column_text]Long before the term ‘influencers’ was coined there was this cool generation of people who had a totally different approach towards creating trends and interpreting them. And mostly, these were the Gen Z folks — a ‘digital first’ generation who were born between 1995 and 2010 and exposed to the world of mobiles, internet, and … Read more

Why You Should Consider Social Learning for Retail

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why-you-should-consider-social-learning-for-retail

[vc_row][vc_column][vc_column_text] Retailers are currently moving away from traditional learning management systems (LMSs) and are considering newer “experience” platforms to complement them, which focus on personalized, social learning experiences — a.k.a. social learning platforms. Now that millennials are the largest generation in the workforce, especially in retail, they demand new modes of delivery for their learning and value … Read more

10 Tips for Creating Engaging Training Videos

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10 Tips for Creating Engaging Training Videos

[vc_row][vc_column][vc_column_text] By: Mike Hogeorges Why consider video as part of your next eLearning or in-classroom L&D project? Well, 90% of the information our brains process is visual, and video viewers are 65% more likely to retain that information because they don’t have to visualize it themselves. Adults in the US spend approximately 5.5 hours a … Read more

4 Steps to Make Your eLearning More Discoverable

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4 Steps to Make Your eLearning More Discoverable

By: Jessica Arenz The modern learning and development landscape is shifting from an environment of learning management to learning engagement by embracing informal, social and collaborative trends. According to a study by CARA, a corporation that focuses on human performance solutions, found that more than 70% of what we learn in life and the workplace … Read more

Improving Product Knowledge Training for Sales Success

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Improving Product Knowledge Training for Sales Success

[vc_row][vc_column][vc_column_text]As well as having a good grip of your products’ attributes, improving your product knowledge training will help to instill confidence in your sales team. When talking with a potential customer, a retail adviser needs to demonstrate that confidence in being able to give him or her the information needed to make a good purchase decision. … Read more

Selling in the Medical Device Market

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Selling in the Medical Device Market

As an innovative knowledge management tool, Promatum has the power to enable medical device sales through knowledge acquisition. Designed specifically for “just in time” access to content, your Sales Reps can access product information just a few minutes before or during their pitches. We hope you find our infographic useful: Main Challenges 1. High Competition – 80% … Read more

Knowledge Management for Your Organization

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Knowledge Management for Your Organization

[vc_row][vc_column][vc_column_text]This learning is paramount for the healthy growth of every organization, as passing critical knowledge from employees to their replacements can prevent organizational “forgetting”. If the turnover in your company is high, you risk knowing less today than you did yesterday. A knowledge-sharing example We asked Michael Weiss, co-founder of a multi-awarded company, C-4 Analytics, … Read more

Effective Compliance Training for Pharmaceuticals

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Effective Compliance Training for Pharmaceuticals

[vc_row][vc_column][vc_column_text]With such an influx of new drugs to prevent, treat and manage patients’ conditions, the pressure on health professionals to keep up-to-speed on all the latest offerings is significant. In addition, as regulations become more stringent (particularly in countries like India where significant numbers of pharmaceuticals are exported) effective compliance training for pharmaceuticals is of … Read more

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